SJ Fitness

Working with Sarah was truly energising. Her “no B.S.” approach to fitness and nutrition hit me in the feels from the get-go. She wanted a site that felt strong, authentic, and supportive — something that reflects not just workouts, but mindset, motherhood, and lasting change. Plot twist, we built that site for her back in 2019, and in 2025 she was back with a refreshed look, the same fresh approach, and new images from currently clients. It was time for a website refresh!

I built her original WordPress site to lean into what makes Sarah unique: real people, real bodies, zero fluff. We clearly laid out three core offerings (pregnancy coaching, postnatal coaching, group training), wiped out confusing jargon, and let her personality shine – encouragement, cheerleading, and all.

The design is clean and confident; the copy is straightforward and motivating. It’s for someone who’s not just chasing a number on the scale, but wants strength, confidence, and habits that last.

And the refresh result? A digital home that feels like Sarah is right there cheering you on. Another proud entry (and update!) in the Ola Digital portfolio.